Kaleidoscope Productions
Kaleidoscope Productions is a boutique event production company specializing in audio, lighting, video, staging and backline.
Lead generation and sales support | Office administration | Brand
Lead generation and sales support
Copper CRM, Rentman
In this role, I supported customer relationships using the demand generation platform, Copper CRM. I create sales pipelines to track where clients are in their customer journey and document all communication from the first interaction to the project close.
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✓ Analyzes and reports on opportunity results, sharing KPIs and insights with CEO and sales team
Data hygiene, removing duplications,
Train sales team on how to use the Copper CRM platform
Created process documentation and a user guide for the platform
Office administration
Some more content here
Supports office administrative work, including shipping/receiving packages, answering phone calls, scheduling meetings, and responding to email inquiries
Brand
LinkedIn, Twitter, Facebook, YouTube
At IntelePeer, I worked closely with our PR team and agency to plan social campaigns, review content, and lead employee LinkedIn profile audits to ensure brand consistency. My approach combined thoughtful storytelling with data-driven optimization to increase engagement, support corporate initiatives, and increase brand awareness.
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✓ Developed mood board and brand guidelines
Created companywide email signature guidelines
Asset management: Created a single source for marketing assets, company guidelines, and event projects
✓ Twitter: 55K + Average Impressions; 14% total audience growth; 3.26% average engagement rate
✓ Facebook: Total audience growth increased 69% from 2021 to 2024